Rider University will offer a major in business analytics in its spring 2018 semester, in response to businesses’ growing interest for experts in data analytics.
The university had offered a minor for business analytics as of 2016, but chose to expand the program this year into a full-fledged major, citing a report from McKinsey Global Institute that concluded the United States could have a shortage of analytics experts in 2018.
The new major will be offered through the university’s College of Business Administration. The program will focus on giving students experience working with analytics and give students the option to customize their degree within six tracks: marketing, finance, programming, statistics, global supply chain management or health care management.
“We want to ensure students in this program can showcase the skills they’re developing in the classroom in a real-life situation,” said Cynthia Newman, dean of the College of Business Administration at Rider University, in a statement. “Business analytics majors will be thoroughly prepared to help businesses make better decisions using a variety of statistical and quantitative methods.”
Earlier this year, NJBIZ spoke to experts in various industries that focus on technology and they suggested that big data would become a major presence for businesses in the coming year.