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Russo Development breaks ground on Kearny development

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From left are Councilwoman, 1st Ward Marytrine De Castro, Kearny Councilmember 1st Ward Albino Cardoso, Mayor Alberto Santos, Ed Russo, Mike Pembroke,Chris Minks, Amanda Soler, Diogo Santos, Russo Development.
From left are Councilwoman, 1st Ward Marytrine De Castro, Kearny Councilmember 1st Ward Albino Cardoso, Mayor Alberto Santos, Ed Russo, Mike Pembroke,Chris Minks, Amanda Soler, Diogo Santos, Russo Development. - ()

Commercial developer Russo Development was joined by Kearny Mayor Alberto Santos and members of his administration at the official groundbreaking ceremony for Vermella West, a 280-unit apartment community on Passaic Avenue.

The development, consisting of four residential buildings and 15,000 square feet of amenity space is the second residential development by Russo in Kearny and the second phase of the Vermella complex. 

"We are very pleased to break ground on another exciting project in the town of Kearny," Michael Pembroke, executive vice president of Russo Development, said.  "Kearny is a strong residential community with convenient access to major employment hubs in Newark, Jersey City and New York, and Vermella West will provide new rental housing at a competitive price which is scarce in this area.”

The project, located at 113 Passaic Ave. is adjacent to several new retail projects in Kearny, including a BJ's Wholesale-anchored retailer center that houses ShopRite, LA Fitness and Sarku Japanese Restaurant, to name a few.

A rendering of the development going up in Kearny.
A rendering of the development going up in Kearny. - ()

“Vermella West will advance the town of Kearny’s vision to bring continued development and vibrancy to the Passaic Avenue Redevelopment Area which is along one of main corridors in our Town” Santos said. “The site was formerly occupied for industrial use however it had been vacant for several years, and this project is the result of proactive steps taken by Kearny in collaboration with Russo Development to encourage redevelopment of this area.”

Vermella West, according to Russo Development, is slated for completion for Fall 2018.

The first phase of the development, Vermella Crossing, was completed in 2015. In Kearny, Russo Development also completed Saw Mill Park, a 350,000-square-foot industrial project that is home to Pepsico and HD Smith Wholesale Drug Co.

“Distinguished among the wave of residential developments in northern New Jersey, Vermella signifies distinctive living experiences in urban locations which are competitively priced for a broad range of households seeking new housing,” Adam Pasternack, Russo’s senior vice president, said. “This project will continue the Vermella brand started by Russo Development in 2012 and will complement our other residential projects built or under construction in outstanding communities including Harrison, Lyndhurst, Kearny, Hackensack, Verona, Union Township, Garwood and others.”

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Mario Marroquin

Mario Marroquin


Mario Marroquin covers real estate. A native of El Salvador, Mario is bilingual in English and Spanish. He graduated from Penn State University and worked in Pennsylvania before moving to New Jersey. His email is mariom@njbiz.com.

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