Red Bank-based V12 Data, an omnichannel data company, announced it has promoted Jeff Johnson from vice president to senior vice president of client development.
Johnson will be responsible for creating new client relationships in the retail sector and bring marketing expertise to brands.
"Jeff's proven leadership and deep industry knowledge of omnichannel audience solutions make him an incredible asset to our team," said Stacey Girt, chief revenue officer, V12 Data. "Marketers today are challenged in how best to leverage data to target and acquire new customers at scale. Jeff's experience in data-driven audience solutions will be key as V12 Data continues to develop innovative approaches to help brands identify receptive audiences and boost customer profitability."
Johnson previously held leadership roles at KowledgeBase Marketing Group, Accudata and Motorola.
"I'm excited to take on this role as SVP of client development," Johnson said. "We have an incredibly dedicated team committed to helping our clients solve their business challenges and explore new ways to target the right audiences across channels. Especially now with our new Signals product that identifies people in the moment of making a decision."