Panasonic Consumer Electronics Company announced Wednesday that it has partnered with celebrity interior designer, author and product designer Robin Wilson.
Wilson will act as a brand ambassador for the company and promote the use of Panasonic’s products in every room of a house.
"Panasonic is excited to welcome Robin Wilson as a brand ambassador and advocate for our products for the home," Julie Bauer, president, PCEC, said in a statement. "We are confident that this new relationship will be a beneficial partnership as we look to solidify our position as a leader in consumer products for the home, which add function and beauty to one's living space."
Panasonic creates home theater products, which it is best known for, but also provides solutions for the entire home.
"It is exciting to be selected to work with Panasonic, such an amazing company that has a long history as a leader in the electronics business," Wilson, CEO of Robin Wilson Home, said in a statement.
"Panasonic and I share a vision for energy-efficient products that are beautifully designed, so that people can experience eco-friendly options without sacrificing style. Together, we will work to ensure that more consumers are aware of the product options that showcase innovation and unique design for every room in the home – from the nursery to the living room, bathroom and the kitchen."
ALSO ON NJBIZ: