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The Central Jersey Chapter of the National Association of Women Business Owners to select SEED Competition winner at May 20 event

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The Central Jersey Chapter of the National Association of Women Business Owners (NAWBO-CJ) has partnered with Rutgers’ Office of New Ventures and Entrepreneurship for its sixth annual “Supporting Emerging Entrepreneurs Development” (SEED) business plan competition this year.

The competition gives women-owned businesses in New Jersey that are less than two years old the chance to win prize packages worth nearly $15,000. Each finalist will deliver a brief business pitch to a panel of judges and a live audience starting at 5:30 p.m. in Trayes Hall on Rutgers’ Douglass Campus. The winner will be selected and announced later that evening.  

This year’s finalists are: Amanda Gonzalez-Burton of Little Miss Mrs. LLC in Union City; Kimberly Lynch of LaparoClean in Piscataway; Tina Bologna of Just Jersey LLC in Morristown; Marisa Teiner of Feel Better Pops LLC in Vernon; and Kelley Higgins-Nelson of Yes to Access! in Butler.

Ruth Patras, a 2012 SEED winner, now owns Ciara’s Kombucha in Tom’s River. She is so successful that for each artisanal bottle or keg of Kombucha sold, a donation is made to fund liver research.

“Joining the SEED competition compelled me to examine my operation and goals and allowed me to realize my potential and that of my company,” Patras said in a prepared statement. “As a finalist of the SEED competition, I received invaluable and generous resources and became acquainted with a selfless and kind community of women that were eager to assist in my success.”

The event will also feature a keynote speech by Jasmine Cordero from Rutgers’ Center for Urban Entrepreneurship and Economic Development.

“Partnering with Rutgers for this event increased the number and diversity of applicants,” Barbara A. Fuller, president of NAWBO-CJ, said in a recent press release. “Applicants came from a diverse array of areas including business services, education, food, sciences and health and wellness.”

Rutgers’ Office of New Ventures and Entrepreneurship has helped create more than 100 startup companies using Rutgers intellectual property and technologies.

NAWBO provides networking opportunities for women in the workforce by combining the insight, experience and leadership skills of more than 10 million women-owned businesses nationwide.

To learn more about the event or to register, click here.


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