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Rowan forum to help companies learn how to do business in Europe

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Building closer ties between New Jersey and European businesses is the goal of a forum Thursday at Rowan University in Glassboro sponsored by the European-American Chamber of Commerce of New Jersey and the Center for European Studies at Rutgers.

Camille Sailer, president of the chamber, said businesses who attend will learn about opportunities to do business with Europe.

The free event is one of several the chamber has offered through a grant from the European Union delegation to the United States.

The 8:45 a.m. to 1 p.m. conference will feature a panel discussion "with four small- and medium-sized businesses who have successfully engaged in the European market or transatlantic trade," Sailer said.

The panelists will be Janella Riggs, president of Somers Point-based CC Timoney, a supplier of equipment to the rail transportation industry; Coni Lefferts, chief executive of Creative Packaging Solutions in Keyport, which specializes in attractive, cost-effective packaging; Wolfgang Hannel, vice president of Springfield-based Gehrlicher Solar America Corp. and Arturo Pizano, manager, university relations for Siemens Corp. The moderator is Lawrence Mawn of Deloitte.

The keynote address by Professor Harold James of Princeton University will focus on recent developments in the European Union.

Sailer said companies should attend if they are considering engaging in transatlantic trade: participants will have plenty of time for networking and will gain access to a considerable depth and breadth of material on international trade.

"I think companies who attend, if they are not engaged in transatlantic trade, will probably want to be," she said.

The transatlantic market is a lucrative one for New Jersey, she said, involving a diverse community firms that includes pharmaceuticals, small manufacturers, suppliers of environmental controls and IT consulting.

Sailer said the chamber hosts several programs throughout the year and also organizes trade missions; the next trade mission in February will be to Brussels, Belgium and Alicante, Spain which is the seat of EU patent administration. The chamber is planning a travel and tourism forum next spring at Stockton College.

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