Don't Do AC, unless you have permission

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N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

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By Emily Bader
January 28, 2015 11:06 AM

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Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

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TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

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BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

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Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

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Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

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Don't Do AC, unless you have permission

By

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Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

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Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

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Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

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Don't Do AC, unless you have permission

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N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

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By Emily Bader
January 28, 2015 11:06 AM

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Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

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BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

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Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

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Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

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Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

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Don't Do AC, unless you have permission

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N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

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January 28, 2015 11:06 AM

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Shrewsbury IT provider appoints SVP

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January 28, 2015 11:18 AM

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TD Bank names head of 'TD University' training program

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January 28, 2015 11:12 AM

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By Eric Strauss
January 28, 2015 10:45 AM

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Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

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Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

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Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

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Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

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Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

advertisement

You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

N.J. truck parts supplier sells locations to Texas company

By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

NAIMertz named exclusive leasing agent for Pennsauken building

By Emily Bader
January 28, 2015 11:06 AM

CONTINUE READING

advertisement

Shrewsbury IT provider appoints SVP

By Emily Bader
January 28, 2015 11:18 AM

CONTINUE READING

TD Bank names head of 'TD University' training program

By Emily Bader
January 28, 2015 11:12 AM

CONTINUE READING

BD declares quarterly dividend

By Eric Strauss
January 28, 2015 10:45 AM

CONTINUE READING

Capital One names S. Jersey market boss

By Eric Strauss
January 27, 2015 12:02 PM

CONTINUE READING

Regulators give thumbs-up to S. Jersey bank deal

By Eric Strauss
January 27, 2015 11:39 AM

CONTINUE READING

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

By

Back to Top Comments Email Print

Latest News

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By Eric Strauss
January 28, 2015 11:00 AM

CONTINUE READING

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January 28, 2015 11:06 AM

CONTINUE READING

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January 28, 2015 11:18 AM

CONTINUE READING

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January 28, 2015 11:12 AM

CONTINUE READING

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January 28, 2015 10:45 AM

CONTINUE READING

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January 27, 2015 12:02 PM

CONTINUE READING

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By Eric Strauss
January 27, 2015 11:39 AM

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

Share This Story On:

Don't Do AC, unless you have permission

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

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Don't Do AC, unless you have permission

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You may recall, during this wild and crazy summer, seeing one of those ads encouraging you to "Do AC." Actually, scratch that. If you saw one, I'm sure you remember it, because it was full of color, light, sexy young people and delicious food, whereas you recall your last trip to Atlantic City being full of casinos clouded with ancient cigarette smoke, old people sliding their Social Security down the slot machines and buffets where the most popular dish was chateaubriand d'Meow Mix.

I'm not going to pin all the success of marketing Atlantic City as a destination on four letters, unless they're R, E, V and L (you have to use E twice, of course), but Do AC has certainly played a role in getting people to, if not actually go to Atlantic City, think about going there, or at least "like" it on Facebook. So you'd think that news that the campaign has apparently gone viral would leave the Atlantic City Alliance as pleased as punch, but of course, if that were true, I wouldn't be blogging about this topic right now.

Advertisers dream about campaigns that go viral on YouTube and other social media arenas, because the successful ones draw millions of eyeballs. Who in the world ever heard of BlendTec before this guy? But the ACA, while happy with the exposure, is prepared to protect its trademark, according to this report in the Press of Atlantic City.

This is a mistake. The ACA has created something that the city's non-casino elements can rally around, be they pizza bakers, wannabe skate park-builders or strippers, as per the story. Right now, you've got Revel — which is a casino, in case you don't know; please patronize those slot machines! — seeking an extra $50 million in breathing room from its creditors, while the Golden Nugget sues and is sued over unshuffled cards in a mini-baccarat game that led to $1.5 million in payouts. The city has more bruises than Todd Akin's reputation following his horrific, stupid comments on rape. It's nice to see a campaign the city can actually rally around.

Besides, if we're going to talk about trademark protection, the folks in Wildwood may have something to say.

I'm even more irreverent on Twitter @joe_arney.

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