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Event Details

American Marketing Association of New Jersey Super Bowl Ad Smackdown

When

Thursday, Feb. 7, 2013
6:30 PM - 8:30 PM

Where

Miami Mike's Sports Zone 130 Route 10 East Hanover, NJ 07936 Directions

Description

We'll be at Miami Mike's in East Hanover on Thursday, February 7, and even if you only watch the game for the commercials, this is the event for you.
Join our expert AMANJ panel as they discuss whether to tackle, punt or receive commercials that cost up to $4 million for 30 seconds. We'll show the ads and evaluate their brand effectiveness and how they use social media and other internet channels to see if $133,000 a second is really worth it.

You will gain important insights into:
Strategy, targeting, creative considerations that surround a high profile television commercial.

How social media and other internet channels are used to leverage the airtime investment

Whether you're a football fan or not, this event promises to be an entertaining and interactive evening. You'll also have a chance to chime in on how you think these commercials rate.

Hors d'oeuvres and cash bar available.

Sponsors

American Marketing Association of New Jersey

Price

Event Price: $60.00 Member Price: $50.00 Additional Information: Register at http://www.eventbrite.com/event/5184988440

Website

Event Website: http://njama.org/events/event/sports-marketing-panel-discussion/ Online Registration Available: Yes

Industry

Advertising & Marketing

Event Type

Information Session

Contact Information

Fern Dickey fern1128@gmail.com

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